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McDonald’s Inflatable Experiential Lounge 17 May 2012 5:18 PM | No CommentsDon’t have the party at your place! Tasked with encouraging parents to have their kids’ parties at McDonald’s restaurants, agency DDB raised awareness of why you shouldn’t house your own...
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Tropicana Twister Waterfall Promotional Activity 10 May 2012 3:06 PM | No CommentsTropicana gives in store promotion a new twist with Waterfall AR activity. The Pepsico owned juice drink brand Tropicana, has recently unveiled a new product extension ‘Tropicana Twister’ making use of...
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Insight Reports/
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Sampling is dead. Long Live the brand experience.
Posted on April 11, 2012 | No CommentsAre the days of traditional sampling dead? We think so. Here we explore how getting product into consumers’ hands is becoming more exciting. We’ve all been there…whether it’s making our...
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Creating Engaging Brand Experiences / A Lounge Group Report
Posted on February 3, 2012 | No CommentsThe Lounge Group uses intelligence and insight to develop effective brand experiences that truly engage with the target audience. We’re therefore constantly in touch with what’s driving consumers and have...
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Coca-Cola Burn Community
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Philips Avent New Mums
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The Digital Social Life of Tweens
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‘Freshers Safari’ student report