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Shopper Behaviour: Gaining trust can be a matter of survival 13 May 2013 1:41 PM | No CommentsWith 65% agreeing that offline interactions are more fulfilling than those online, it has never been more important to ensure offline brand experiences live up to consumers’ expectations Drawing on...
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7Up Melting Vending Machine 09 May 2013 11:47 AM | No CommentsExperiential marketing done simply yet effectively with innovative vending machine in Buenos Aeries Cast from ice, The Melting Machine, appeared on the street of Buenos Aires offering passers-by a perfectly cold drink on...
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Digital/
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The Lounge Group is featured in The Guardian
Posted on September 29, 2011 | No CommentsThis article was featured in The Guardian on Monday 24th October. ...
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Football finally benefits from cutting-edge technology
Posted on May 6, 2011 | No CommentsAs a fan of football and gaming, I was intrigued when I heard that Heineken had bought these two things together in one app. And not just because it kept...
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Absolut Vodka: see what your drink tastes like
Posted on May 3, 2011 | No CommentsThis month, the lucky visitors at the FutureEverything festival in Manchester have a unique chance to experience the synesthetic drinking installation FlavourCollider, which will enable them to see a visualization...
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How we helped a magazine become even more fashionable
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The Digital Social Life of Tweens
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How we got two million guys excited about shower gel